The Expansion Edge…Can You Relate

I remember sitting alone in my apartment shortly after signing with the Kansas City Chiefs feeling confused.

Life was good. I was playing good football, and for the first time in a long time, it felt like the stars had finally aligned.

From the outside, it looked like everything was falling into place. But inside, I was starting to fall apart.

I wasn’t burned out because I didn’t care—I cared too much.

Every ounce of my energy was going toward keeping it all together, making sure I didn’t lose what I had finally built.

That’s the part no one talks about. The pressure that comes after the breakthrough.

Every success becomes something you have to sustain. Every win raises the bar a little higher.

And slowly, without realizing it, the dream that once lit you up starts to feel more like something you have to manage.

You’re no longer building—now you’re just holding it up.

That’s what I call the Expansion Edge.

It’s the subtle moment where momentum starts to feel like maintenance.

Where what once brought joy now feels heavy—not because you’re doing it wrong, but because something deeper is being asked.

And it’s not just individuals who feel it—teams feel it too.

Leaders, departments, entire organizations get to a place where they can’t even enjoy the success they’ve built because they’re too busy trying to sustain it.

There’s no space to breathe, let alone grow.

But the Edge isn’t a breakdown. It’s a threshold.

It’s not a sign that something’s wrong. It’s a sign that you’ve outgrown the way you’ve been doing it.

And here’s the truth: you can’t perform your way through it. You can’t hustle your way past it.

You expand through it.

By slowing down long enough to listen. By creating space for something new to emerge.

That’s one of the shifts I help individuals and teams make—moving from surviving their success to being deeply nourished by it.

From holding it all together to learning how to hold more—with greater ease.

If that’s where you find yourself—if your team is carrying a lot, growing fast, or simply feeling the weight of what’s already been builtThe PlayMaker’s Playbook is the next step.

It’s not another keynote. It’s a deeper experience designed to help you do the inner work that sustains the outer growth.

Because you’re not at the end.

You’re at the beginning of a whole new kind of expansion.

I’ll meet you there.

As always, I’m rooting for you. We’re in this together.

—Caleb

P.S. If this resonates, pass it on. Someone else might be standing at the edge too.

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